What do you call a “site”?

Any surface that may be seen by in excess of 1000 people per day is generally considered a good site for our use of the term. This may be a building site on a busy main road or it may be a long haul truck that does the Melbourne-Cairns run all the time… It may even be a historic building being refurbished that can be seen from all over town… whatever (and wherever) it is, we endeavour to connect with the owner/decisionmaker with the aim of renting the prime exposure surface to you.